Cloud product, MSP and SaaS
Most cloud services get sold like infrastructure. I help teams sell them like products.
I'm Nathan, a cloud product leader. I've spent years on both sides of cloud: running the infrastructure, and working out how to actually sell it. Now I help a small number of MSPs and SaaS teams turn good technology into products people understand and buy.
Where I come in
Good cloud products tend to fail for the same reason. The technology works, but nobody can say what it is, who it's for, or why they'd pay for it. That's the gap I work in.
See the full list of servicesProposition and packaging
Shape raw capability into a clear proposition a specific buyer would actually pay for.
MVP planning
Find the smallest version worth building, and the riskiest assumption to test before you build it.
Pricing
Make pricing simple enough to understand without booking a call.
FinOps and cloud cost
Get an honest picture of where cloud spend goes, and where the margin quietly leaks.
Go-to-market
Connect the product to how it really gets sold and kept, not just how it demos.
What I'm building
Consulting pays the bills, but I also build. These are the products I'm working on right now, shown at an honest stage of done.
Cloud Halo
Azure cost visibility, alerts, forecasting, savings recommendations, and reporting. Available now as an MVP.
Cloud automation
Automating the repetitive cloud ops that quietly eat a team's week. Still mapping the sharp edges.
Infrastructure intelligence
Using infrastructure data to make sharper commercial calls. Early thinking, genuine interest.
A few things I believe
Start with a problem worth paying for. If it isn't painful and common, no amount of product polish will save it.
Package before you scale. Capability without a clear proposition just creates expensive confusion.
Pricing is a product decision, not a finance afterthought. If a buyer can't understand it, they won't buy it.
Build for the people who have to sell and support the thing, not just the people who sit through the demo.
Working on something in this space?
If you're trying to turn cloud or infrastructure capability into a real product, I'm happy to talk it through. No pitch, just an honest conversation about whether I can help.
Start a conversation